Forbes has published an interesting account involving the famous 1997
Think Different ad campaign, “Here’s To The Crazy Ones”, from Rob Siltanen, one of the advertising executives who helped put it all together. According to Stiltanen, Jobs was originally opposed to the TV spot.
[CEO of TBWA/Chiat/Day
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Source: http://feedproxy.google.com/~r/TheIphoneBlog/~3/bCIjDRTaMtU/story01.htm
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